Hello, I am Rytis, a senior product designer. I design AI-powered experiences that make complex services feel simple.

Currently making energy simpler at SSE.
Based in Glasgow, Scotland.

About me

I'm a senior product designer based in Glasgow, with 5+ years across design, research and engineering.

At SSE, I design experiences for some of the most complex journeys in energy, from onboarding and billing to metering and data. My work has cut customer onboarding times, reduced support contacts and brought AI into everyday tasks, helping customers submit meter readings and understand their energy use.

Before moving into design, I was a software engineer at NCR Atleos (formerly NCR), and I have a degree in computer science. That background means I design things that can actually be built, and I work closely and easily with engineers.

I'm fascinated by where AI is taking design. I've been exploring AI capabilities by designing and vibe coding my own AI experiences, from browser agents to multimodal assistants that understand text, voice, and images.

Experience

  • Led the end-to-end redesign of account portal onboarding, from research and journey mapping to a future state co-designed with product, operations and engineering.
  • Designed a self-serve way to download half-hourly data, with AI that explains patterns in consumption.
  • Shaped how customers experience AI: conversation flows, tone of voice, error states and clear routes to a human.
  • Built SSE’s design system, with reusable components, variables and design tokens.
Download my CV (PDF)

What I do

Product design

Service design

AI experience design

User research

Design systems

Tools

Figma & FigJam

Miro

Claude & Claude Code

Adobe Creative Cloud

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Curious to know more? Drop me a message.

Curious to know more? Drop me a message.

Curious to know more? Drop me a message.